Directed the layout of special tri-fold brochures that showcase some special collaborations for the UNIQLO brand, including its collaboration with Carine Roitfeld and the MoMA.
One of the many graphic elements I am tasked with as part of In-Store Marketing is to create visuals that inform customers of the various services that UNIQLO offers.
In celebration of UNIQLO's 10th Anniversary and their SoHo location's Grand Re-Opening, I illustrated seven of ten limited edition, UNIQLO SoHo exclusive enamel pin designs. From conceptualization, exploration to realization, this was a dream project.
Part of my frequent responsibilities as part of the In-Store Marketing Creative Team is to design eye-catching easels (22"x28") that stand in front of UNIQLO stores, exciting customers to come and shop inside.
In addition, during important events such as new store openings, in-mall and on-campus events, I am tasked with designing flyers and postcards (varying from large multi-fold flyers to postcard handouts) to communicate with customers product price and information, store locations and event details.
In addition to the existing icons (Durable Water Repellency & Heat Retention) used by the brand for their signature materials, I was tasked to design new icons to further illustrate the different functions of their Supima Cotton and Ultra Light Down products.
Designs for press events and activations for UNIQLO, inviting members of the press to come and learn more about their special collaborations.
In celebration of the Lunar New Year, I designed animated GIFs that would be posted on the brand's social media platforms.
A collection of various personal illustrations
In participation with Visual Development Artist, VIctoria Ying's #7DaysofColor on Instagram, I illustrated 7 colorful mermaids via Adobe Photoshop.
In participation with the Vlogbrothers' annual charity event, Project For Awesome, I contributed 20 pieces of hand-drawn artwork with the theme of mermaids. The artwork became part of a perks package that donors would receive when they donated a certain amount during the event.
